How a catalog team keeps 10,000 listings consistent

A growing catalog team was maintaining product data in spreadsheets, and every channel showed slightly different titles, attributes and images. Here is how they fixed it with PIM.

The problem

With thousands of listings spread across marketplaces, small inconsistencies multiplied: mismatched attributes, missing images, and titles that drifted over time.

The approach

They modeled their attributes once in PIM, imported the existing catalog in bulk, and let recurring feeds push clean, consistent data to every channel automatically.